SEO (search engine optimization) is the process of increasing the quality and quantity of website traffic to a website from search engines.SEO is performed because a website will receive more visitors from search engines when it ranks higher on the search engines results page.
SEO will help you deliver your website to a relevant audience. Since the user is already looking for what you have to offer organic visibility drives high quality traffic to your website without you having to adjust your pitch or attempt to convince the visitor